IMN’s SFR West by Informa: Where Conversations Turn into Real Deals

The 13th edition of IMN’s Single Family Rental West Conference, organized by Informa Connect, took place in December 2-4 2025 at the Fairmont Scottsdale Princess in Scottsdale, Arizona. Once again, it proved to be one of the most influential gatherings in the U.S. single-family rental (SFR) sector, bringing together more than 1,800 professionals — including institutional investors, operators, lenders, builders, and service providers — in a setting designed for networking, knowledge exchange, and deal-making.

A Format Designed for Connection

The event’s structure combined plenary sessions, thematic panels, roundtables, and pre-scheduled one-on-one meetings, complemented by networking cocktails and business lunches.

This dynamic format allowed participants to maximize every interaction, transforming introductions into meaningful relationships and qualified leads.

A key feature of the event was IMN’s “Allocate Meetings” program, which strategically matched attendees for short, targeted conversations — making every encounter a genuine opportunity for business growth.

An Agenda that Reflected Market Momentum

The conference agenda covered the major trends shaping today’s SFR landscape, with sessions offering strategic, financial, and operational insights for professionals across the industry.

Market Outlook and Capital Trends

• State of the SFR/BTR Industry:An in-depth look at the economic, policy, and investment factors influencing today’s market.
• Performance Under Economic Pressure:How interest rates, inflation, and liquidity cycles are reshaping valuations and strategies.

Operational Strategy and Growth

• Value-Add Strategies:Exploring where the real return on investment lies in scaling SFR portfolios.
• Build-for-Rent Momentum:Key expectations for developers and lenders as the market evolves.
• Technology and Efficiency:The role of automation, data analytics, and AI in property acquisition, maintenance, and management.

Partnerships and Expansion Models

• Institutional Collaboration:New approaches to joint ventures and portfolio structures that enable scalability.
• Small Group Roundtables:Interactive sessions designed to encourage peer-to-peer learning and regional collaboration.

Where Real Business Happens

The true value of IMN’s SFR West extended far beyond its panels. It was found in the informal conversations, introductions, and follow-up meetings that often led to real transactions and new alliances.

With a diverse mix of institutional investors, lenders, brokers, and service providers, each interaction had the potential to evolve into a long-term partnership or investment opportunity.

Participants left the conference with more than insights — they left with qualified leads, new clients, and expanded networks that will drive business into 2026 and beyond.

IMN’s SFR West by Informa reaffirmed its position as the premier business hub for the single-family rental sector — an event where education, innovation, and deal-making intersect.
Each panel, roundtable, and meeting functioned as a catalyst for collaboration and industry growth, reflecting the evolving strength and sophistication of the SFR market.

The images don’t lie.

See the gallery courtesy of Informa Connect, full of positive energy, authentic connections, and the vibrant spirit that defines the SFR community.