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February 19, 2026.
Build Wealth. Gain Freedom. Become the Lender.
From February 24–26, 2026, at Caesars Palace in Las Vegas, Elevate: Commissions to Capital, hosted by Geraci Media & Events, brings together real estate professionals ready to make a decisive shift in their careers.
For years, thousands of agents, brokers, and industry professionals have helped others close deals. They’ve generated commissions, built networks, and mastered transaction flow.
But in 2026, the conversation shifts.
Elevate is not just another private lending conference. It is a deliberate pivot point — designed for professionals ready to move from earning commissions to earning interest.
That distinction changes everything.
A Conference Designed for Professional Transition
Elevate begins on February 24, 2026, with a Welcome Reception at the Pisa Ballroom, located on the Promenade Level at Caesars Palace, setting the tone with high-level networking among established lenders, operators, attorneys, and capital providers.
From there, the event unfolds over a focused day and a half of structured, strategic programming built around one central objective:
How to become the lender.
This is not theoretical inspiration.
This is business architecture.
The Panels: From Strategy to Execution
Elevate’s agenda is intentionally structured to guide attendees from mindset shift to practical execution. Each session builds on the last — redefining the broker’s role, breaking down operational and legal frameworks, exploring borrower acquisition and capital strategy, and ultimately focusing on scalability and long-term positioning in private lending.
This is not theory; it is a step-by-step roadmap for professionals ready to transition from earning commissions to deploying capital.
Rethinking the Broker’s Role in Private Lending
Valerie Saunders (CRMS, NAMB) & Kendra Rommel (FUTURES Financial)
The Broker’s Blueprint in the Private Lending Space
Valerie Saunders (CRMS, NAMB)
From Conventional to Private Money
Adonis Lockett (Smart Money Blueprint)
How to Find Borrowers
Josh Stech (Sundae / Just Be the Bank)
Running a Lending Business Like a Business
Bill Tesar (CV3 Financial)
Keynote
James Lawrence
The Anatomy of a Private Loan
Anthony Geraci (Geraci LLP)
Secrets to Closing More Deals in 2026
Bob Eakin (JCap Private Lending)
Keynote
Molly Bloom
Reinventing Your Career When the Playbook Stops Working
Romney Navarro (Ragland Navarro Capital)
Why Elevate Is Different
The private lending industry is no stranger to conferences focused on:
- Interest rate trends
- Capital markets outlook
- General networking
Elevate does not compete in that category.
Elevate is a career transition conference.
It is specifically designed for real estate professionals who want to:
- ✔ Fund their first deal
- ✔ Structure business purpose loans properly
- ✔ Raise and manage capital
- ✔ Build compliant infrastructure
- ✔ Understand licensing and entity formation
- ✔ Create long-term wealth instead of short-term commissions
As the organizers describe it: “Private Lending in a Box.”
A structured blueprint to move from earning commissions to deploying capital.
For the audience of The Elite Officer, Elevate represents more than education — it represents evolution.
And that conversation is just getting started.
Uriel Fleicher
Editor in Chief and Co-Founder of The Elite Officer.
Uriel Fleicher is a lawyer from Argentina with a strong academic background, holding a Master in Business Law and currently pursuing an MBA. Throughout his extensive career, he has provided legal counsel to Private Lending Firms in Argentina, which allowed him to establish valuable connections with key industry leaders in the United States. This experience enabled him, along with his partners, to identify a unique opportunity: the creation of The Elite Officer.